A BRAND STRATEGY COMPANY DRIVING BUSINESS PERFORMANCE
Great brands inspire customers, employees and investors. They impact the way we live, work and consume.
BRTN creates visionary and transformative brands as platforms for companies to achieve their business goals, infuse positive change and increase asset value.
BRANDING INSIGHTS
BEHIND THE SCENE - THE STORY BEHIND THE CREATION OF SIX & SIX PRIVATE ISLANDS
The Maldives, with its unparalleled natural beauty and reputation for exclusivity, has long been a beacon for luxury travellers. However, as a destination, it finds itself at a pivotal juncture, with iconic global brands entering the market and reshaping the landscape. At BRTN, we saw this as an extraordinary opportunity—not to compete with the existing players but to redefine what luxury lifestyle hospitality could mean for this one-of-a-kind destination. Daring to step outside the traditional luxury mould.
From the moment we embarked on this journey, we understood the magnitude of what we were creating. Six & Six Private Islands isn’t just another name in the luxury travel space. It’s a philosophy, a vision, and an answer to what the Maldives truly needs: hospitality experiences that are deeply rooted in the destination, that celebrate individuality, and that offer travellers something far more profound than luxury for luxury’s sake.
GUEST EXPERIENCE TRENDS IN LUXURY RESORTS - 2024 EDITION
Welcome to the 2024 annual BRTN Guest Experience Trends in Luxury Resorts report. When operating in regions renowned for their opulence and cultural diversity, staying attuned to the evolving preferences and expectations of high-end travellers is paramount for resorts to maintain a competitive edge and for developers to optimise the value of their assets. This report delves into eight pivotal macro trends that are reshaping the luxury travel landscape in a post Covid-19 world.