Courage to be real

COACH is a global fashion house founded in New York in 1941. Inspired by the vision of Creative Director Stuart Vevers and the inclusive and courageous spirit of its hometown. COACH is a brand of the Tapestry Fashion Group.

LIFESTYLE FOOD AND BEVERAGE STRATEGY SOUTHEAST ASIA:

  • Formulation of a lifestyle Food & Beverage strategy for Coach in Southeast Asia

  • Factoring evolving target audience

  • Societal trends

  • Competition analysis across key growth markets